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Assignment

Course Code : MS - 01

Course Title : Management Functions and Behaviour

Assignment Code : MS-01/TMA/SEM-II/2017

Coverage : All Blocks



Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.



1. “Planning is needed, firstly for committing and allocating the organisation’s limited resources towards achieving its objectives in the possible manner and, secondly for anticipating the future opportunities and problems.”  Elaborate this statement and discuss the underlying concepts as you have experienced in organisational situation. Briefly describe the context, you are referring to.



2. Briefly referring to various models of Decision making process, explain the one/s you have experienced to be favourite in any organisational situation and why. Explain with context, and brief of the organization, you are referring to.


3. What are the major forces for change that confront an organisation? Briefly describe the process of organisational change, and relate it to the experience you have had, or you are aware of. Briefly explain the context and the organisation you are referring to.

4. “The term centralization and decentralization are meaningful only in a relative sense. Centralisation and decentralisation are extensions of delegation. Delegation refers mainly to entrustment of responsibility and authority from one person to another. Downward transfer of responsibility and authority at individual level is referred to as delegation and when the same is done organisation-wide in a systematic way it is known as decentralisation”.  Elaborate this statement and discuss the underlying concepts with reference to the organisational experience your have or are aware of. Please give a brief of the organisation and the context you are referring to.


ASSIGNMENT

Course Code : MS - 2

Course Title : Management of Human Resources

Assignement Code : MS-2 /TMA/SEM – II/2017

Coverage : All Blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. Explain the process of job analysis. Describe how job analysis is carried out in the organisation you are working with or an organisation you are familiar with.

2. Discuss the concept of mentoring. Explain methods of mentoring that you are familiar with citing suitable organisational examples.

3. Discuss in detail the laws covering wages, welfare and benefits.

4. Describe industrial democracy in your own words with illustration.

 


ASSIGNMENT

Course Code: MS-03

Course Title: Economic and Social Environment

Assignment Code: MS-03/TMA/SEM-II/2017

Coverage: All Blocks

Note : Attempt all questions and submit this assignment on or before 31st October, 2017 to  the coordinator of your study centre.

1. Explain the critical elements of politico- legal environment of business citing examples and examine the interaction between political environment and business management.

2. What is the rationale for private sector development? Critically examine the problems and prospects of privatization.

3. What are the factors responsible for industrial sickness? Discuss the measures and policies adopted by the government to tackle the problem of industrial sickness in both non- Small Scale Industries (SSI) and SSI sector.

4. Discuss India’s foreign investment policy in the post-reform period and highlight the major changes with relevant data.

5. Briefly review the impact of economic reforms in India in terms of their achievements and failures citing examples.

6. Write short notes on:
(i) Working of Public Sector
(ii) External Debt

 
ASSIGNMENT
Course Code : MS-04
Course Title : Accounting and Finance for Managers
Assignment Code : MS-04/TMA/SEM-II/2017
Coverage : All Blocks


Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.
1. Explain the meaning of Generally Accepted Accounting Principles? Discuss in brief about the Accounting Concepts that are being followed in your organisation. Give your suggestions if any.
2. Discuss the different methods of depreciation and how these methods differ from each other.
3. The sales and profit of ABC Ltd for two successive years is as follows:
Previous Year (Rs in lakhs) Current Year (Rs in lakhs)
Number of units sold 15,000 20,500
Sales 37,500 5,125
Profit/Loss 825 1,178.75
On the basis of the information given above you are required to determine:
(a) The amount of fixed costs incurred by the firm.
(b) The Break Even point for the firm (both in rupees & units).
(c) The amount of sales to earn a profit of Rs 25 crores.
(d) Margin of Safety if actual sales of ABC Ltd is 17.5 crores.
4. XYZ Ltd is a leading manufacturer of decorative and industrial paints in India. The income statement (Exhibit 1) and the balance sheet (Exhibit 2) for the current year are given. Its sales next year are estimated to be 25 per cent higher on account of increase in demand for paints from the housing and commercial real estate sectors. The variable costs as percentage to sale are likely to remain constant. An increase of 12.5 per cent is estimated in fixed costs.
XYZ Ltd is planning to launch two new brands of luxury emulsions-Supercoat and Luxurycoat. The Supercoat paint would generate an additional Rs 600 crore sales and require an extra Rs. 400 crore investment involving installation of manufacturing and packaging machinery. While the additional fixed costs requirement would be Rs 150 crore, variable cost to sales ratio would not change. For manufacturing the Luxurycoat paint the additional investment requirement and sales generated would amount to Rs 600 crore and Rs 800 crore respectively. The variable cost ratio would remain constant but the fixed cost are expected to increase by Rs 240 crore. The XYZ Ltd has four alternative financing plans to choose from (Exhibit 3). Its current debt-equity ration is 5:1.
XYZ Ltd has hired Amar as a financial consultant to carry out the following tasks:
(1) What would its operating, financial and total leverages be next year without the new proposal?
(2) Assuming that the XYZ Ltd finances the projects using financing plan (A), determine the three leverages for the two projects individually. Which new brand is better?
(3) Which financing option should XYZ Ltd choose to if only Supercoat is to be manufactured?
(4) Calculate the financial breakeven points of each plan.
EXHIBIT 1 Income Statement, Current Year and Market Data (Rs crore)
Sales Rs 5,000
Variable costs (0.50) 2,500
Contribution 2,500
Fixed costs 1,000
EBIT 1,500
Interest 500
EBT 1,000
Tax (0.35) 350
EAT 650
Shares outstanding 10
EPS (Rs) 65
P/E ratio 20
Market price per share (MPS) (Rs) 1,300
EXHIBIT 2 Balance Sheet As at March 31, Current Year (Rs crore)
Liabilities Assets
Equity capital Rs 100 Fixed assets Rs 5,850
Reserve and Surpluses 900 Current assets:
10% Debt 5,000 Inventory Rs 550
Current liabilities 950 Receivables 300
Cash 250 1,100
6,950 6,950
EXHIBIT 3 Financing Options/Plans (Rs crore)
Plans Debentures Equity Shares Preference Shares P/E
Coupon Amount Number Face Rate Amount
rate (crore) value
(1) (2) (3) (4) (5) (6) (7) (8)
A 0.12 Rs 1,000 - - - - 14
B - - 100 Rs 10 - - 30
C 0.11 400 60 10 - - 20
D - - 70 10 0.11 Rs 300 28
5. In your organisation or any other organisation of your choice try to find out the factors that are taken into consideration while making the dividend decisions.




ASSIGNMENT

Course Code: MS - 5

Course Title: Management of Machines and Materials

Assignment Code: MS-5/TMA/SEM - II/2017

Coverage: All Blocks
Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.

1. (a) Enumerate the basic types of plant layouts. How does a cellular layout differ from a process layout?

(b) What are the different factors that should be considered for designing a plant layout?

2. What do you understand by work sampling technique? Highlight some uses of work sampling. What are the steps usually required in conducting a work sampling study.

3. (a) What is the distinctive feature of job production as compared to mass and batch production systems?

(b) Give three examples form your daily life of job production systems.

4. Describe the following, with illustrations
(a) Average Outgoing Quality (AOQ) Curve.
(b) FAST Diagrams

5. “Inventory management for slow moving expensive items should focus more on lead time reduction than anything else”. Critically examine the statement.



ASSIGNMENT

Course Code : MS-6

Course Title : Marketing for Managers

Assignment Code : MS-6/TMA/SEM-II/2017

Coverage : All Blocks


Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. a) Define Marketing and discuss its scope, prospects and challenges for Brick and Mortal marketers in the era of on-line/e- business marketer being successful.

b) Elaborate the key elements of marketing mix and explain their significance in strategy formulation by taking an example of a product and a service offering of your choice.

2. a) What do you understand by the term Market Planning? When and why the activity of planning emerges in an enterprise. Elaborate with an example.

b) Every product and service offering is faced with competition in the market place the level of competition varies with the product/ service category. In the light of the above what role can marketing research play in helping the firm to maintain and retain its position consistently. Discuss.

3. a) What do you understand by the term “Product”? Discuss at length with suitable illustrations.

b) As a Marketing Manager of a consistently growing FMCG company you are advised by the Top management to generate New Product Ideas for a line of wellness products. What methods you would adapt for generating new ideas and why? Discuss briefly the possible New Product Development Strategy for the proposed wellness product category.

4. a) In the above question pertaining to wellness product category and new product development strategy suggest the following and justify giving reasons
i) Brand name and packaging
ii) Pricing strategy
iii) Advertising and Publicity

b) Discuss briefly the various sales forecasting methods you are familiar with. Propose a suitable method/s for this following.
i) Wellness Products
ii) 100 C.C. gearless scooter


ASSIGNMENT

Course Code : MS-07

Course Title : Information Systems for Managers

Assignment No. : MS-07/TMA/SEM-II/2017

Coverage : All blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. “An operating system performs allocation and assignment of system resources, schedules the use of computer resources, monitors the computer system activities etc.” Discuss briefly!

2. What impact does the implementation of programmed decision-making have on the management system of an organization?

3. Explain the concept of integrated software applications. Describe its advantages and business utility. Which of the business solutions offered by market leaders do you like the most? Why?

4. Briefly discuss the concept, fundamentals and vocabulary of a programming language from your course. Further, illustrate some important features of Visual Basic, Java.

5. What do you understand by competitiveness of ICT? Highlight the impact of ICT for the developing nations with respect to the economic activities.



ASSIGNMENT

Course Code : MS-08

Course Title : Quantitative Analysis for Managerial Applications

Assignment Code : MS-08/TMA/SEM-II/2017

Coverage : All Blocks

Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. What factors in modern society contribute to the increasing importance of quantitative approach to management? List one application of quantitative techniques in each functional area of management.

2. From the frequency distribution, find the standard deviation using the formula for the grouped data:
Class Interval
Frequency
10-20
9
20-30
18
30-40
31
40-50
17
50-60
16
60-70
9
Total
100

3. In a study to test whether there is a difference between the average height of adult females born in two different countries, random samples yielded the following results:
n1 = 120, x1 = 62.7, s1 = 2.50
n2 = 150, x2= 61.8, s2 = 2.62
Where the measurements are in inches. Use 0.05 level of significance to test the difference between the average heights.

4. Write short notes on:
(a) The F- distribution
(b) Auto-Regressive (AR) models.

5. Find the area under the standard normal curve, which lies
(a) To the left of z = 0.94
(b) To the right of z = -0.65
(c) To the right of z = 1.76
(d) Between z= - 0.34 and z= 0.62
 

 

ASSIGNMENT

Course Code : MS-9

Course Title : Managerial Economics

Assignment No. : 9/TMA/SEM-II/2017

Coverage : All blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. “The production possibility curve reflects the different combination of goods, which an economy can produce, given its state of technology and total resources.” With reference to statement given above explain the guns-versus-butter debate.

2. Explain the marketing approach to demand measurement. Briefly discuss the three important sources of data used in demand forecasting.

3. How is Accounting Costs different from Economic Costs? Explain with the help of an example how an income statement prepared by accountant is different from income statement prepared by economist?

4. Differentiate between Isocost and Isoquants. Analyse graphically how an optimal combination of inputs can be arrived in the long run using Isocost and Isoquants?

5. State how is pure bundling different from mixed bundling and typing? Explain giving examples.

6. Write short notes on the following-
(a) Value Maximization
(b) Returns to Scale
(c) Strategic barriers to entry
(d) Barometric Forecasting
  


ASSIGNMENT

Course Code : MS - 10

Course Title : Organisational Design, Development and Change

Assignment Code : MS-10/TMA/SEM-II/2017

Coverage : All Blocks



Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1) What is an organization? Describe various approaches to understand an organization and discuss their relevance in the present scenario.

2) Briefly discuss the evolutionary process of organization design. Discuss various approaches to understand organizing and analyzing work and their significance in the present day context.

3) Discuss the meaning and concept of quality of worklife. Briefly describe the techniques of improving quality of worklife with relevant examples.

4) Describe various perspectives on organizational analysis and the need to undertake organizational analysis. Discuss any two approaches to analyse an organization and their merits & demerits with examples.

5) Distinguish between organization and institution. Briefly describe the factors influencing institution building with examples. 


ASSIGNMENT

Course Code : MS-11

Course Title : Strategic Management

Assignment No. : 11/TMA/SEM-II/2017

Coverage : All Blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. Choose an organization of your choice from the aviation industry. Perform a SWOT analysis on the organization. Based on the SWOT analysis, list out the challenges the organization is facing. Explain how these challenges can be converted into opportunities.

2. Identify two organizations of your choice from the pharmaceutical industry. One which is a single business unit (SBU) and the other which has several related businesses. Analyze the corporate profile of each company from the published information available.

3. Select an organization of your choice, which has adopted a differentiation strategy. Analyze as to how the differentiation strategy has made an impact to the organization to build its competitive advantage.

4. Explain with the help of illustration, why portfolio analysis is necessary for multi-product organizations.

5. Why is strategic evaluation important for firms? Explain with the help of suitable examples.

 

ASSIGNMENT

Course Code: MS-25

Course Title: Managing Change in Organisations

Assignment No.: MS-25/TMA/SEM-II/2017

Coverage: All Blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1) Briefly discuss the triggers for change and the challenge of transformation change with an example.

2) Keeping in mind, mergers and acquisitions as present of order of the day, briefly discuss how culture change can take place with an example.

3) Describe the reasons for the process of change to occur in an organization with relevant examples.

4) Explain the concept of intervention and briefly describe various types of interventions and their use in bringing change in the organization.

5) Briefly describe the key roles performed by different agents and their functions in bringing change in the organization. 


ASSIGNMENT
Course Code : MS - 26
Course Title : Organisational Dynamics
Assignment Code : MS-26/TMA/SEM-II/2017
Coverage : All Blocks
Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.
1. “The organizational requirement for group problem-solving rests primarily on two assumptions: 1. Information needed for most management decisions must come from a variety of sources whose functional interdependence requires its simultaneous consideration and evaluation by all concerned; and 2. The acceptance of such decisions by the persons affected is often more important than the objective quality of the decision, and acceptance is promoted by participation in decision-making.”
Elaborate this statement and discuss the underlying concepts with reference to the organizational experience you have or are aware of. Briefly describe the organisation, you are referring to.


2. What do you understand by „Role Systems‟? Applying the concepts, draw “Role Space‟ map and „Role Set‟ map with reference to your role in the organization.
Briefly describe the organisational structure of the organisation, you are referring to.


3. Critically explain and evaluate the relationship between power bases and managerial effectiveness. Support your answer with the organisational experience you have had or are aware of. Briefly describe the organisational and context, you are referring to.


4. What are the functions of organisational culture? Why is it so important for an organisation? Explain with the examples you have came across in organisational setup. Briefly describe the context and the organisational set up you are referring to.




ASSIGNMENT

Course Code: MS – 27 (Revised)

Course Title: Compensation and Rewards Management

Assignment Code: MS-27/TMA/SEM - II/2017

Coverage: All Blocks
Note 1: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.
Note 2: Those students who have registered prior to July, 2018 semester will attempt assignment MS-27 and those who have registered after July, 2018 semester will attempt MS-27 (Revised).

1. What are the public policy considerations in wage policies? State the practical difficulties, if any, translating the lofty ideals into action.

2. Discuss the role played by the International Labour Organisation on the following:
(i) Wage Fixing Machinery
(ii) Protection of Wages
(iii) Equal pay for equal work.

3. (i)What do you understand by the concept of wages; explain the concept of basic wage through examples?
(ii)Why dearness allowance is an integral part of pay packet, explain how is it administered?

4. "Suppose your organisation's recently completed compensation survey showed that pay rates of several jobs were either less than what they should be. How do you bring these jobs "into line"?





ASSIGNMENT

Course Code : MS - 28

Course Title : Labour Laws

Assignment Code : MS-28 /TMA/SEM - II/2017

Coverage : All Blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.

1. Explain the concept of social justice in relation to industrial jurisprudence. Discuss the constitutional aspects of Industrial jurisprudence.

2. Describe the object, scope and applicability of the Factories Act, 1948. Discuss the provisions relating to employment of young persons in factories.

3. Explain the concept and nature of standing orders. Describe procedure for certification of standing orders. Discuss when do the standing orders operate.

4. Explain the provision for set-on and set-off in the payment of Bonus Act, 1965. Why has such a provision been made in the Act? Discuss the obligations of employers and rights of employees under this Act.

5. What is the object of the Employees Provident Funds and Miscellaneous Provisions Act, 1952? Explain the various modes in which the Central Provident Fund Commissioner can recover arrears of any amount due from any employer under Section 8 of the Act.



ASSIGNMENT

Course Code: MS - 29

Course Title: International Human Resource Management

Assignment Code: MS-29 /TMA/SEM - II/2017

Coverage: All Blocks


Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.

1) Briefly discuss the relevance of International Human Resource Management (IHRM) and its functions. Distinguish between domestic vs IHRM and the variables that moderate differences between Domestic and IHRM with examples.

2) Describe Hofstede’s framework of cultural difference and strategies for managing diversity with examples.

3) Briefly describe an expatriate and discuss the reasons for success and failures of an expatriate with examples.

4) Briefly discuss the characteristics of a Global Mind Set and describe the effective Training and Development Programmes for International assignments.

5) Discuss various barriers to cross-cultural communication and how to overcome them. Discuss with relevant examples.

 

ASSIGNMENT

Course Code : MS-44

Course Title : Security Analysis and Portfolio Management

Assignment Code : MS-44/TMA/SEM-II/2017

Coverage : All Blocks

Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. Define Investment. Discuss the effect of changes in investment environment on investment decisions. Distinguish between Investment, Speculation and Gambling. What is the usefulness of a Sound Investment Plan?

2. What is efficient market hypothesis? Explain the different forms and anomalies of efficient market hypothesis.

3. What are oscillators? How are they different from moving averages? Would you recommend the usage of an oscillator? Explain.

4. Explain the Principle of Dominance. Define the Efficient Portfolio and Efficient Frontier.

5. What do you mean by Formula plans? Critically examine the formula plans and discuss their limitations.


ASSIGNMENT

Course Code: MS-45

Course Title: INTERNATIONAL FINANCIAL MANAGEMENT

Assignment Code: MS-45/TMA/SEM-II/2017

Coverage: All Blocks
Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. What is International Financial Architecture? Compare and contrast the Comparative Advantage Theory and Comparative Cost Theory.

2. Explain the Purchasing Power Parity Theory with the help of an example. Can there be deviations also from Purchasing Power Parity relationship? If so, what factors are responsible for the same?

3. What do you understand by Exchange Rate Exposures? Describe different types of exchange rate exposures and the techniques used to manage them.

4. Why is Cost of Capital different across countries? Explain how does the Cost of Capital for MNCs differ from that for domestic firms.

5. Discuss the factors that stimulates FDI in a country. Explain the influence of taxation policy of host country on FDI.



ASSIGNMENT

Course Code: MS-46

Course Title: Management of Financial Services

Assignment Code: MS-46/TMA/SEM-II/2017

Coverage: All Blocks

Note : Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study center.

1. Discuss how technology has changed the face of Financial Services in India, in the past 5 years.

2. Explain the existing Depository System in India? Point out the short comings of this system and also give your suggestions, if any, to improve it.

3. Discuss the recent case of SBI merger in detail.

4. Discuss the concept of Venture Capital. Analyse the factors which the entrepreneur should take into account while selecting a Venture Capitalist.

5. There are a number of Mediclaim policies that are available for Individuals? Discuss any two Mediclaim policies that you would prefer as an Individual and why?
 


ASSIGNMENT

Course Code: MS - 55

Course Title: Logistics and Supply Chain Management

Assignment Code: MS-55 /TMA/SEM - II/2017

Coverage: All Blocks
Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.

1. How the chain relationship can contribute to the success of SCM. Is it necessary to extend this relationship beyond the chain, to further achieve the objectives of SCM?

2. What is Bullwhip effect? Explain the various permutations and combinations to reduce this effect in SCM.

3. “ Making changes in a manufacturing company is probably the hardest thing that civilized man has ever set out to achieve”- give your comment on this statement in context with the organization switching to supply chain management.

4. What is the need for Supply Chain Performance Measures? What are the factors that contribute to management’s need for new types of measures for managing the supply chain?

5. “Facility and their locations are major issues in an organisation’s logistics system efficiency and its ability to successfully implement its competitive advantage”. Comment!

  
ASSIGNMENT

Course Code : MS - 56

Course Title : Materials Management

Assignment Code : MS-56 /TMA/SEM - II/2017

Coverage : All Blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.
1. Ethical conduct in purchasing depends, to a large extent, on the local culture to which the purchasing agents and suppliers belong. Get the information related to this aspect in Indian context.

2. Differentiate between independent and dependent demand. Dependent demand inventory items do not need to be forecasted. Why not? Explain with the help of examples.

3. How does JIT differ from MRPII? Briefly discuss the basic requirements and assumptions of JIT implementation.

4. What do you understand by the term codification? What type of information should be built into a code?

5. Write short notes on:
a. EPA
b. Obsolete and scrap
c. Stock verification



ASSIGNMENT

Course Code: MS - 57

Course Title: Maintenance Management

Assignment Code: MS-57 /TMA/SEM - II/2017

Coverage: All Blocks

Note: Attempt all the questions and submit this assignment on or before 31st October, 2017 to the coordinator of your study centre.

1. What are the characteristics of planned maintenance? Explain the working of a planned maintenance management system?

2. Explain what is meant by cost absorption and cost apportionment? Illustrate each with two examples from maintenance department. Discuss the methods of cost absorption and state which method do you consider to be the best and why?

3. What are major components of safety and environmental issues of an enterprise? How do the maintenance goals and objectives take care of safety goals of an organization?

4. Explain the basis of identifying and analyzing a problem, while making use of wear debris monitoring technique? Name some of the instruments used for vibration monitoring?

5. Why are audits important for management systems? What is the main difference between audits for Safety and Maintenance? State reasons for your opinion as to whether Maintenance Audit should be mandated by law or not.
6. Write short notes on any four.
(1) Autonomous Maintenance
(2) Effective Planning Procedure
(3) Zero Based Budgeting
(4) Software Selection
(5) Origin of TPM



ASSIGNMENT

Course Code: MS - 58

Course Title: Management of R& D and Innovation

Assignment Code: MS-58/TMA/SEM –II/2017

Coverage: All Blocks
Note: Attempt all the questions and submit your assignment on or before 31st October, 2017 to the coordinator of your study centre.

1. (a) Discuss the various measures for determining the benefits for technological innovation.
(b) In what R&D performs dual role? Explain with examples based on your experience/study.

2 (a) Elaborate your understanding about market oriented product development method. Compare it with the traditional method.

(b) How can the development process be reengineered? What elements are required to reengineer the process?

3. (a) What could be different types of approaches used for R& D budgeting? Which approach in your opinion would be most desirable?

(b) A technology subjected to portfolio analysis on technology portfolio falls under head ‘Hold’. What R&D inputs can shift this technology to ‘Build’?

4. (a) What do you understand by ‘organisation culture’? Is it possible to influence the culture of an organisation?

(b) Describe in detail organisations related with R&D under the Central Government.

5. (a) Discuss the salient features of the Technology Policy of India. What have been the achievement and failure of the technology policy?

(b) What are the shortcomings in our approach to commercialisation and technology transfer from laboratory to industry?
6. (a) What is intellectual property rights? What are TRIPS? Discuss major differences between Indian Laws and TRIPS.

(b) What is GATS? How can it facilitate access to technology and technical information for developing countries?



ASSIGNMENT

Course Code : MS - 66

Course Title : Marketing Research

Assignment Code : MS-66/TMA/SEM –II/2017

Coverage : All Blocks
Note : Attempt all the questions and submit your assignment on or before 31st October, 2017 to
the coordinator of your study centre.

1. (a) Define and discuss the term Marketing Research. What are the stages in the Marketing Research Process? Take a hypothetical example and elaborate these stages and their importance in the entire process.
(b) What is Research Design? Briefly discuss the different types of research designs and their importance in the context of marketing research.

2. (a) Why Data collection is important and crucial in the research? Explain the various methods of data collection available to the researcher and bring out the merits and demerits of each of these methods.
(b) What is Sampling? Explain the key factors on which sample size for a survey is based. Discuss the steps through which the sample size for a survey is determined.

3(a) Distinguish Qualitative research with Quantitative research. Briefly describe the methods of conducting qualitative research and its application in marketing problems.
(b) Explain Data processing in marketing research. What are the various components of data processing you are familiar with? Briefly discuss the importance of each of these components.

4(a) Explain Multivariate analysis and briefly discuss the various multivariate techniques which can be used in Marketing Research.
(b) What are the techniques available to determine the association between two variables? What are their relative merits and demerits.



ASSIGNMENT
Course Code : MS - 68
Course Title : Management of Marketing Communication and Advertising
Assignment Code : MS-68/TMA/SEM –II/2017
Coverage : All Blocks

Note : Attempt all the questions and submit your assignment on or before 31st October, 2017 to
the coordinator of your study centre.
1(a) What do you understand by the term Marketing Communication? Discuss the concept of marketing communication as a tool for market development strategies.
(b) Why and how different set of people buy the same brand/ product for different reasons? Identify the buying motives for the following
(i) Expensive Smart Phones.
(ii) Wellness Products for Women and Men

2 (a) Discuss the concept of Promotion Strategy and Tactics with suitable illustration. Suggest a suitable planning framework for the below mentioned
(i) Chinese Smart Phone Brand for Indian market
(ii) Indian Railway Contemplating Introduction of Bullet Trains
(b) What is Media? How does the role of media impact a business? Discuss the rapid growth of Indian media and the media options available to the marketers thus making marketing communication decisions more complex. Explain with reference to electronic media.

3(a) Sales Promotion and Trade Promotion are conceived, developed and designed with a purpose. Discuss with suitable examples of your choice the main drivers for such promotions.
(b) Distinguish Publicity and Public relations in a manufacturing as well as a service enterprise by clearing elucidating the various tasks undertaken by each of these vehicles of communication.

4(a) Try and make a visit to an Advertising Agency in your location or you are familiar with and prepare a note on the structure, and the diverse functions that the agency undertakes in offering their services.
(b) How does marketing communications strategy vary with the different stages of Product Life Cycle? Explain with reference to introduction and decline stage of a FMCG and a consumer durable of your choice.
 



 

51 comments:

  1. pls send me solve assignment of ignou mba for ms21 ms22 ms23 & ms24

    ReplyDelete
  2. kindly help for ms-96 assignment dec-2012

    ReplyDelete
  3. pls send me solve assignment of ignou mba for
    ms 9 ms 10 ms 11 ms 63
    gaurav.karnraz@gmail.com

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  4. pls send me solved assignment of ignou mba ms-61,62 &65

    ReplyDelete
    Replies
    1. Please mail your E-mail ID so that we can send you the complete details

      Delete
  5. mayankmarvaniya@gmail.com plz send me mba ms 01 to ms 04 2013 assignment

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  6. hi i need assignment

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  7. Best service..Best quality ...

    Well done team...IGNOUJUNCTION

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  8. PLEASE SEND SOLVED ASSIGNMENT OF MS-02, MS-03 & MS-06.

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  9. can you give me the solution of ms-422?
    rajasen9903@gmail.com

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  10. Send me MS 10, MS 91, 93, 95 assignment

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  11. Please send me the solved assignment for MS-52 and MS-54 for Jan semester to rubaneee@gmail.com

    ReplyDelete
  12. Send me MS 9,10,11 MS 91, 93, 95 assignment
    as soon as possible.plz

    ReplyDelete
  13. Send me MS 1,04,07,11 assignment
    as soon as possible.please

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  14. Send me MS 01,04,07,11 solved assignment
    as soon as possible.plz

    ReplyDelete
  15. pl send me the solved assignment of MS-01

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    Replies
    1. Dear S K Prasad,
      Please provide your mail id and contact No. for further processing.

      Delete
  16. Hi, plz send me solved assignments of MS-9, MS-11 & MS-91

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    Replies
    1. Please provide your mail ID or contact no. so that we can reply you back

      Delete
  17. please send me solved assigments og MS-1,MS-2,MS-3 and MS-4.

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  18. please send the MS-51 Solved assignment on email ID:- audichya.deepesh@gmail.com

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  19. please provide me MS-51 solved assignment

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  20. plz send me solved assigments of ms1 ms2 ms6 ms7 please

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  21. please send me solved assigments og MS-1,MS-2,MS-6,MS-7

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  22. Please provide your mail id and contact no. for quotation.

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  23. pls send me ms-22 assignment jan-june-2014 my mail id is mamtaji373@gmail.com

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  24. pls send me ms-22 solved assignment jan-june-2014 my mail id is mamtaji373@gmail.com

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  25. Please send me solved assignments to rubaneee@gmail.com of MS52 and MS54 2014-Jan sem
    MS-54/TMA/SEM – I /2014 and MS-52/TMA/SEM – I /2014

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  26. Sir,plz assignment of ms-1,ms-2,ms-4 and ms-8.......

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  27. Dear Pranjal,
    Please provide your mail id .

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  28. plz send me the solved assignment of ms8 ms9 ms10 and ms11

    ReplyDelete
    Replies
    1. Dear Pooja,
      Details has been sent on your mail ID...Thanks for choosing IGNOUJUNCTION

      Delete
  29. sir,
    can u please provide me with the solved assignment for MS-01, MS-03, MS-05 and MS-07

    ReplyDelete
  30. sir,
    can u please provide me with the solved assignments of MS-01, MS-03, MS-05 and MS-07.

    ReplyDelete
  31. Can u send me MS-21//22/23/24?

    ReplyDelete
  32. plz send me the solved assignment of ms09, ms10, ms11 & ms92 of MBA 2014.

    ReplyDelete
    Replies
    1. Dear Ashish,
      Details has been sent on your mail ID..Thanks for choosing IGNOUJUNCTION.

      Delete
  33. please provide solved assignment for MS-01,MS-03,MS-07

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    Replies
    1. Dear Nirmalya,
      Details has been sent on your mail ID..Thanks for choosing IGNOUJUNCTION.

      Delete
  34. Hi

    Kindly send the solved assignment for MS-4

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    Replies
    1. Dear Arun,
      Mail has been sent regarding your query on your mail id...Thanks for choosing IGNOUJUNCTION.

      Delete
  35. please send me solved assignment of MS-1, Ms-2, Ms-4 and MS-9

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    Replies
    1. Dear Rajib,
      Details has been mailed on your Id. Thanks

      Delete
  36. PLS send me MS 08 june 2014 assingment as soon as possible

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  37. Pls send me the solved MS08 assignment urgently................

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  38. plz send me solved MS-22, Ms-24,MS-93 March-2014 assignments urgently

    ReplyDelete
  39. plz send me solved MS 8 assignment urgently

    ReplyDelete
    Replies
    1. Dear Darshan,
      Please send your mail ID or message at +91-9911899400(What's App)

      Delete

Thanks for your response.